Isfahan

Half of the World

naghshejahan

Isfahan was once one of the largest and most important cities in Central Asia, positioned as it is on the crossroads of the main north-south and east-west trade routes that cross Central Asia. The city was the splendid capital of the Seljuq and Safavid dynasties, and is renowned for its beauty, which has given rise to the Iranian saying that “Isfahan is half the world”.
Commerce has always been central to the growth of Isfahan, to the extent that the Safavid Shah Abbas I (1588-1629) effectively re-routed the Silk Road through Isfahan and made the city his capital so that his empire would enjoy a trading monopoly. By the seventeenth century, the city attracted not only European merchants but also missionaries and mercenaries, as it became a religiously tolerant centre of mercantile and diplomatic activity in which merchants and travellers from a variety of cultures and religions rubbed shoulders.

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