So you want to learn Digital marketing? Excellent!
In this course, you will learn all about the
most common channels for digital marketing.
In this premier course, learners will be given the opportunity to work directly with a small business on building a social media strategy. Learners will use social networks such as Twitter, Instagram, LinkedIn, Facebook, and TikTok to build a social presence for themselves and their personal brand.
In this premier course, learners will be given the opportunity to work directly with a small business on improving their organic search. Learners will use tools such as Screaming Frog, Google Analytics and Google Search Console to audit SEO performance and make appropriate changes to improve a website's ranking.
In this course, learners will discover all the basics of using Google and Bing Advertising to help increase search engine marketing performance. Learners will also discuss the differences in approach between organic and paid search efforts and when clients should use one, both, or none of these channels.
*Premier Course designates a course that involves working with real clientele.
Diane Kulseth is a digital marketing professional with over a decade working with Fortune 100 companies to tech startups. She currently focuses on educating others about search marketing at a SaaS company, called Siteimprove. In her spare time, she also teaches Digital Marketing courses, and volunteers for a neonatal kitten nonprofit.
Coded by Diane Kulseth