📚 BookTok ⏰
What is BookTok?
"BookTok" is a community of users on TikTok who post videos reviewing and recommending books, which has boomed in popularity over the past year. BookTok’s impact on the book industry has been notable, helping new authors launch their careers and propelling books like Silvera’s to the top of bestseller lists years after their original publication. Madeline Miller’s "The Song of Achilles," E. Lockhart’s "We Were Liars" and Taylor Jenkins Reid’s "The Seven Husbands of Evelyn Hugo" — all of which were published before BookTok began to dominate the industry — are among some of the other books that have found popularity on the app years after their initial release.
(Read more on NBC News)
Coded by Victoria Totonea