THE PROBLEM
REALITY VS EXPECTATIONS
" I'd watched grey's anotomy, and it inspired me to become a doctor.
But, studying medicine, and actually working as a doctor is nothing
like I imagined it would be. "
- Tien (32), doctor -
- Our brain likes to take shortcuts wherever it can. It is no wonder then, that when faced with the decision about our career, we only consider the top-of-mind professions, such as: doctor, teacher, lawyer, etc.
- If we want to know how it truly is to work as a doctor, the best way to get a realistic picture of this profession is to talk to people who work as doctors.
- The problem, however, is that not all of us have the relevant people in our network to ask those burning career-related questions. And, to many, it is unthinkable to reach out to strangers.
THE CONSEQUENCE
34% DO NOT GRADUATE
"I switched majors several times. And, how I figured out what I
wanted to study in the end was a complete coincidence. I probably
spent 4 years longer in school than necessary. "
-Thomas (36), consultant-
- Instead of gathering the information from relevant sources to make an informed decision for our career, we make assumptions and take the plunge into the unknown.
- 34% of students in Norway ,within higher education, do not graduate within the expected time frame (if at all). And,
- Our hypothesis is that a significant part of the completion rate can be attributed to a gap between the students' expectations of a given field of study, and the reality they are met with.
THE SOLUTION
knowONE
CROWDSOURCED CAREER ADVICE
"I want to study engineering, but don't know anyone who is an
engineer. I wish I could talk to an engineering student to see how
it really is."
(Sadia 18, student)
- Who better to communicate how it truly is to study "engineering" than the engineer student?
- And, who better to inform about the life of a consulant at Sopra Steria than the consultant, who actually works at Sopra steria?
- KnowONE is an online community where you can put all your career-related assumptions aside, and get answers by ordinary people, who study within the field of your interest, or hold a role within a company you may be curious about.