Korean Skincare
K-Beauty
Korean skincare (K-Beauty) is a globally popular
approach focused on prevention, hydration, and a multi-step routine
(often 10 steps) to achieve healthy, glowing "glass skin" by
nourishing the skin barrier with innovative products featuring natural
ingredients like snail mucin, ginseng, and cica.
- Prevention: Focuses on maintaining skin health and barrier function to prevent damage, rather than just correcting problems later.
- Deep Hydration: The key to plump, radiant skin, achieved by layering hydrating products.
- Gentle & Effective: Uses milder, often natural or fermented ingredients (like snail mucin, Centella Asiatica) for soothing and nourishing, reducing reliance on harsh chemicals.
- Innovation: The competitive K-beauty market drives research into effective, high-tech, yet affordable products.
Learn more about the History of Korean Skincare