This year, Deloitte predicts women’s sports will generate $1.3 billion
in revenue. That’s up 300% from just 2021. Records are falling left
and right. From 92,000 fans watching a Nebraska volleyball match to
9.9 million watching last year’s March Madness Final. WNBA viewership
is the highest it’s been in 20 years, and the NWSL just signed a $240
million TV deal.
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