I am Passionate about Data Analytics

Importance of Data Analytics

Data analytics converts raw data into actionable insights. It includes a range of tools, technologies, and processes used to find trends and solve problems by using data. Data analytics can shape business processes, improve decision-making, and foster business growth.

If you are someone with an analytical mind and love drawing insights from data, then data analytics is the right field to pursue. Data analytics allows you to be at the forefront of decision-making in today’s data-driven world. Every industry, from healthcare to finance to entertainment, relies on data to help guide their strategies and actions. By entering the field of data analytics, you will not only enhance your problem-solving skills but also become an integral part of uncovering trends and shaping the future.


Data analytics is broken down into FOUR basic types:

Descriptive analytics: This describes what has happened over a given period of time. Have the number of views gone up? Are sales stronger this month than last?
Diagnostic analytics: This focuses more on why something happened. It involves more diverse data inputs and a bit of hypothesizing. Did that latest marketing campaign impact sales?
Predictive analytics: This moves to what is likely going to happen in the near term. What happened to sales the last time we had a hot summer?
Prescriptive analytics: This suggests a course of action. For example, we should add an evening shift to the brewery and rent an additional tank to increase output if the likelihood of a hot summer is measured as an average of these five weather models and the average is above 58% Click To Learn More About Data Analytics