Serums are an essential component of a skincare routine due to their high concentration of active ingredients designed to target specific skin concerns. Formulated with a high concentration of active ingredients, such as antioxidants, vitamins, peptides, and acids, which can penetrate deeper into the skin. Serums have a lightweight, fast-absorbing formula that allows them to deliver active ingredients quickly and efficiently without leaving a heavy or greasy residue on the skin. Regular use of serums can lead to improved skin texture, tone, and overall appearance. They can help to boost the skin's radiance, enhance hydration, and promote a more youthful and healthy-looking complexion.