COLOR HARMONIES
Color combination: the beginner’s guide
The perfect color combination is very powerful because it can influence the mood and emotions of the customers.
In color theory, Color Harmony refers to the property that certain aesthetically pleasing color combinations have. These combinations create pleasing contrasts and consonances that are said to be harmonious. These combinations can be of complementary colors, split-complementary colors, color triads, or analogous colors. Color harmony has been a topic of extensive study throughout history, but only since the Renaissance and the Scientific Revolution has it seen extensive codification. Artists and designers make use of these harmonies in order to achieve certain moods or aesthetics.
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