The relax casual fit known as streetwear started off as simple designed t-shirts.
Most streetwear pioneers started their
streetwear brands with t-shirts and throughout the decades it escalated into a well developed culture. Big names like
Bobby Hundreds, Joe Fresh Goods, Collette Mon Amour, and KidSuperr all started by making out t-shirts and developing
their craft. Creatives like Joe Fresh Goods have been able to develop their story telling by tying in their home towns
and remaining true to their city that supported them. Release after release Joe Fresh Goods has given Chicago the first
glance and access to his line. Joe started off boot legging big brands and creating a buzz for himself. Almost a decade
later into the game he was the man that helped New Balance enter the streetwear scene with his collaboration on a pair
of 992’s . The same year he turned Converse into another “next to watch” in the shoe game. Streetwear develops an
identity and sense of respect. The community is inclusive and welcoming to the point that millions identify with the
culture. Streetwear has no boundaries and now we see luxury brands trying to identify a way in. Streetwear is here to
stay.
Don't be Mad!
Check Out Joe Fresh Goods Online Store here!