Freyja Birgård's Insights 🤩
Marketing, Design and Business Growth Strategist
With several years in key roles. Based in Melbourne, Australia. Passionate about digital and design innovation and dedicated to making a difference in a roles with long-term growth, working with an inspiring team at an exceptional companies. As a new mum, and being out of the workforce for a year, wanting to explore different topics that interest me. There are two videos waiting being edited soon to be uploaded watch this space.
| 🤑 | 😎 | 🤓 |
| Marketing | Design | Strategy |
| Full funnel marketing for many clients and included leveraging data-led insights. The strategy based on each business is different due to SWOT, Market conditions and consumer behaviour data. Outlining the strategy to allow testing and learning. Ensuring a balance of budget and channels, with the ability to move budget and messaging depending on performance. | My first talent and love as a child. Passionate about breaking social convention and a thirst for innovative thinking. I can understand the elements and principles of successful physical and digital products. Passionate about functional and user centred design. That inspires an immersive experience and adventure for the senses. | Collect and dissect data & feedback, conduct workshops with the team/s, outlying the direction together. Then using the data outline the KPIs and success metrics for campaign periods. Breakdown project, outline briefs and collaborate with each stakeholder in the project to align everything smoothly. |